We launched our branded merch retailer in September 2023 to mark WIRED’s thirtieth birthday. The response has been superb—which we totally anticipated, since our readers have been asking us to promote WIRED shirts, tote baggage, and the like for nearly so long as we have been round.
Now, we have given SHOP.WIRED a midsummer glow-up and added just a few new items. There’s an 11-ounce WIRED/TIRED mug, with “WIRED” on one aspect and “TIRED” on the opposite so you may talk precisely how caffeinated (or uncaffeinated) you might be everytime you elevate the vessel to your lips. There’s additionally an adjustable hat with “Indignant Nerd” on the entrance, a throwback to considered one of WIRED’s hottest columns and a approach to announce to the world that you just’re mad about one thing. (In case you have ideas about Star Wars, Elon Musk, or generative AI, then congratulations, you are an Indignant Nerd.) We even have a brand new shirt: a long-sleeve black T with a candy drawing of a cute little robotic good friend on it.
Among the stuff you’ll discover at SHOP.WIRED:
It is a stable lineup now, and there is nonetheless extra to come back. We all know you’re keen on merch nearly as a lot as we love spinning up artistic designs for issues you may carry round. So let’s present one another the love we deserve, lets?